Protection Goals

Market Fairness

Rules are worthless if some participants can ignore them. What applies in sport also applies in economic transactions. One of the core objectives of the European Green Deal is therefore to ensure that the rules that have been established are actually enforced.

This will ensure market fairness. Market participants who comply with environmental protection, human rights and safety standards will no longer be undermined in their economic viability by lower prices offered by unscrupulous suppliers.

Equal rights for all means market fairness and is a key lever for making the European Union's goals achievable.

The Digital Product Passport is the central digital element of this protection strategy. Its digital design enables the extensive automation of testing and monitoring processes, thereby ensuring that the European Green Deal does not remain a toothless paper monster, but can actually be implemented.

Market Fairness
The Digital Product Passport

Focus on Protection Goals